I just deleted 129 emails from my inbox. I’m not that popular, it’s simply that retailers with black Friday weekend deals want my money. Some of the emails remind me that I looked at something I chose not to buy in case I need to see it again. I do not.
Given the onslaught of emails one would think there’s no recession. And, though I do appreciate a good experience, I’m less apt to go for more stuff. I will not be purchasing one more well-being product that usually ends up in the back of the closet, if I haven’t yet donated it. I imagine Goodwill volunteers grumble when they see yet another foot spa. Clean socks and winter jackets are preferred items.
I was so tired on Black Friday, but I also was afraid I’d miss an arbitrary sale. I made my post-nap walk a destination walk, only to find that the sales were not hawking anything I really needed, Nor did they offer anything I wanted to give as gifts. I’m sure I may have missed some bargains that offered a deal on the espresso spoons we lack, or the ice tongs we can’t find.
We’re so fortunate. We want for nothing. Well, maybe we want some things. The truth is we always want kindness, respect, and generosity of spirit. That’s not something we can purchase at a retail establishment. But they are qualities that will have me return to a store or online site, should the proprietors and staff possess said characteristics. The emails may get deleted from depersonalized sources, but when customer service is accommodating, and when there’s a personal touch, I do become a repeat customer. Because kindness and respect are invaluable. They’re worth more than whatever needs purchasing.
- If something gives you joy, and it’s within your means, do buy it. But check to see if it’s just filling a void and, if so, see if there is another way to give to yourself that is kinder, more caring.
- Support small businesses if they value you as a customer. And, if you own or work for a retailer, don’t underestimate the significance of caring for and about your customers.
- Thank you notes matter. Graciousness is often a forgotten attribute. Sending a thank you is a beautiful way to keep the giving going.